Benefiting from low-cost generation, a central geographical location and numerous interconnections with neighboring entities, the cooperative takes advantage of pricing spreads to generate third party sales that help keep member rates as low as possible. Throughout its history, the cooperative has leveraged its financial strength and flexibility to find solutions, absorb costs and keep rates affordable for members. Every decision, program or project is measured through the lens of affordability, keeping members’ energy needs and quality of life paramount. Moving forward to face new economic and industry challenges, Associated will continue to use its strategic advantages to deliver affordable energy to member-consumers.
Off-system sales
When member load is served and market conditions are right, Associated sells excess generation into the marketplace. And volatile energy markets present opportunities for Associated to generate third-party sales to offset costs that members would otherwise pay. From harsh weather to increasing operations costs, Associated continues to navigate challenging situations and sell electricity to other off-system entities to stay ahead.
Geographic advantage
Associated's central location, neighboring several energy markets, plays a significant role in the cooperative's ability to sell energy. With an extensive transmission network and more than 230 interconnections, Associated can sell and transport power to a large number of third parties.